Tuesday, July 23, 2013

Gothenburg Top Value Destination

West Sweden’s Gothenburg Honored
as Top Value Destination by Lonely Planet’s
Best in Travel for 2013

Gothenburg, one of the most vibrant seaside cities in West Sweden, has earned a place in Lonely Planet’s Best in Travel  2013 guide as a Best Value destination. The guide places Gothenburg in good company, alongside cities like Rio in Brazil and Oregon in the US.
Lonely Planet’s Best in Travel 2013 guide suggests visitors step off Gothenburg’s well-worn glitzy main drag of Kungsportsavenyn or Avenyn as the natives call it, to catch up with lesser-known neighborhoods like Haga, and Kvarnbyn, the edgy art space of Röda Sten, the picnic-friendly city views from Keillers Park, and of course, the car-free the southern city archipelago (part of a total of some 10,000 islands along the West Coast), is just a tram ride from the heart of Gothenburg where visitors ferry from place to place.
 “We are excited to be recognized by Lonely Planet guide as a “good value” destination with characteristic neighborhoods, festivals, and cultural and natural attractions in Gothenburg, the second largest city in Sweden, says Lena Larsson, Press Officer at Göteborg & Co.
From Aug. 13-18, Gothenburg’s city streets and squares transform as a free stage for the annual Gothenburg Culture Festival. Its colorful market halls such as Feskekörka (fish church) for fish and Saluhallen sell affordable specialities like Swedish meatballs and locally-grown produce vegetables. Charming 17th century Haga is lined with picturesque wooden houses while nearby Linné is home to a café culture and budget-friendly restaurants.

Gothenburg’s seaside setting at the outlet of the Göta river is a great choice for environmentally-concious travelers, too. Taking  the ferries to explore the archipelago is one of the best values in Sweden: For under $5, travel via tram and ferry from central Gothenburg for a taste of salty sea, unparalleled views of stark cliffs and picturesque coastal villages and islands like Vrångö, Donsö, Brännö and Styrsö. On the same ticket, passenger ferries criss-cross Gothenburg’s  central harbor, with the most enviable views from the upper deck on a half-hour trip.
Free admission welcomes visitors to Gothenburg’s lush parks and gardens. Popular for picnics is the city park of Slottsskogen that is also host to Way out West, August 8-10, one of Europe’s top-rated music festivals. The Central Garden Society, Trädgårdsföreningen, known for its rose gardens (with 1,400 species of roses) is set in one of Europe’s best-preserved 18th century parks, stretches along the old moat while Gothenburg Botanical Garden’s acclaimed rock garden is one of the largest in Europe.
Likewise, five of its most distinguished cultural institutions are accessible to visitors of all budgets at the price of under $7: The Gothenburg Museum of Art, The Röhsska Museum, Gothenburg City Museum, The Maritime Museum and Aquarium and Gothenburg Natural History Museum.
For more information on Gothenburg and the Gothenburg City Card, visit www.gothenburg.com

Annika Benjes, Director PR
VisitSweden, www.visitsweden.com
Phone: 212 885 9762 (for media only)
212 885 9700 (for consumers)




For information regarding press related matters, please contact:

Annika Benjes
Director Public Relations, USA
Phone: +12128859762


Annika Benjes, PR Manager US

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