Shopping in exclusive Östermalm in Stockholm

Östermalm is the hub of glamour in Stockholm. You need go no further than Birger Jarlsgatan, Biblioteksgatan, Nybrogatan, Östermalmstorg and Stureplan for designer bag loads of fashion coups.

  • Shopping at Östermalm in Stockholm
  • Svenskt Tenn at Strandvägen in Stockholm

Shopping at Östermalm in Stockholm

International brands

Östermalm is the hub of glamour in Stockholm. Expect and get high-end fashion house brands such as Louis Vuitton, Max Mara and Hugo Boss on the Birger Jarlsgatan and Biblioteksgatan strip and streets in and around Stureplan.

Flagship shopping ahoy

It’s a flagship highway in downtown Östermalm. Shop in Swedish designer flagship stores of edgy Acne, elegant Rodebjer, sleek Whyred, SOS attitudinal ski wear, avant garde Efva Attling jewellery, HOPE and world famous interior design store that can make grown men cry (for various reasons), Svenskt Tenn (with a splendid new tearoom) and classic Malmstenbutiken, both on Strandvägen.

Shopping malls

Sturegallerian is home to both international brands and independent Swedish boutiques, and is also home to a Swedish icon amongst spas, Sturebadet. At the front entrance, you will find the classic Sturehof Bar and Restaurant. This is the place to have your champagne or coffee on your shopping break.

Department stores

If you feel like a short stroll uptown, visit high-end department store Nordiska Kompaniet – ‘NK’ where the posh shop ‘til they drop. 

Antiques, crafts and jewellery

Kommendörsgatan is a local favourite for high-end antiques, crafts and jewellery. And for esteemed auction house browsing, go to Bukowskis by Nybroviken.

If it is any day but Sunday, do not miss Östermalms Saluhall – a glorious emporioum that is a food hall. Lunch here. Or have classic Swedish food (husmanskost) at Restaurang Prinsen or Sturehof Bar and Restaurant (where champagne breaks are also common). Coffee breaks must be had at Sosta at Sveavägen 84, Bianchi Café & Cycles at Norrlandsgatan 20 or get a takeaway with a fabulous freshly baked bun (bulle) from Fabrique on Nybrogatan.


Stores usually open around 10.00 a.m. and close at 18.00 with later opening hours on Thursday and Friday. Larger stores open on Sunday.  Check store websites.

Getting around
Getting around Stockholm couldn’t be easier. It is a compact city with excellent, bus, rail and local underground connections between the main shopping and other districts. Walking around Stockholm is also a sheer pleasure, but remember those comfortable shoes and water bottle. The best way to see Stockholm though is by bicycle and you can rent at many locations around the city.

As regards money, lucky for you the Swedish crown has rarely been cheaper than it is now, especially against the Euro – so there probably hasn’t been a better time to shop in Stockholm.

Opening hours
10.00 am – 6.00 pm on weekdays and Saturdays, and most of Stockholm’s big stores are also open on Sundays.


A part of the official gateway to Sweden