Swedish Lapland in Northern Sweden is a place of wild foods, extreme weather, cultural links to its indigenous peoples and diverse geography. Luleå and the surrounding wilderness overlook the northernmost Gulf of Bothnia. In winter its waters freeze over connecting the archipelago with the mainland.
"Find Your Swede” is an initiative by VisitSweden with the aim of showing you a different Sweden beyond guidebooks and glossy pictures – through the eyes of the people who live here. Take a look, and prepare to experience a new side of Sweden – and maybe a new side of yourself!
Sharing a passion for Sweden - explore the best of West Sweden, Gothenburg and Skåne with the locals who love it.
Eat off ice plates, drink from ice glasses and sleep in -5C in a hotel made of ice and snow in the depths of Swedish Lapland. ICEHOTEL has been built from the ice from Torne river every winter for the past 25 years now.
If you are a fan of Nordic-noir TV series The Bridge then find out more about The Bridge, or Örsesund Bridge, the symbolic setting for the Nordic-noir tv series and about Malmö in Skåne.
Making plans to spend Christmas in Sweden? We have a selection of Christmas markets for you to visit.
In Sweden both Swedish and foreign-registered vehicles pay congestion taxes in Stockholm and Gothenburg and bridge tolls in Motala and Sundsvall.
Welcome to the 2015 edition of the Sweden Magazine! Read it online, download it, or order a copy.